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Discontinued products and services Applications that have been retired by Google, either because of integration with other Google products, or through lack of support: Google Checkout  – online payment processing service provided by Google aimed at simplifying the process of paying for online purchases. Webmasters can choose to implement Google Checkout as a form of payment. Merged into Google Wallet. Aardvark  – Social search utility which allows people to ask and answer questions within their social networks. It uses people's claimed expertise to match askers with good answerers. Google Answers  – Online knowledge market offered by Google that allowed users to post bounties for well researched answers to their queries. Discontinued on November 28, 2006; still accessible. Audio Ads  – Radio advertising program for US businesses. Rolled out on May 15, 2007 through the AdWords interface. Discontinued on February 12, 2009. Google Base  – Google submissi...

How Google works? Well it’s safe to say that no one knows  How Google Works!   well except Googlers of course! But they are so secretive and protective.All we know is that Google favours searchers and hate spammers! Google work by displaying the most relevant topics for searchers based on complex formulas of Searchers’ behaviours and websites content and some matchmaking magic! Searchers’ behaviours would be: Searcher’s search history Searcher’s interests Searcher’s Ad click through behaviour Website content: Domain age Domain authority Backlinks count Social Media authority Relevancy of the topic Relevancy of the website as a whole Semantic environment of the website AKA  LSI keywords and SEO Then comes the all mighty Google matchmaking magic formula on displaying which to who! This is mainly the reason why Search engine optimization became a thriving business! With consultants, Coaches and SEO firms all over the plac...

Google’s mission is to organize the world’s information and make it universally accessible and useful. Google company has packed a lot into a relatively young life. Since Google was founded in 1998, it has grown to serve hundreds of thousands of users and customers around the world. Founded: 1998 Founders:   Larry Page  and  Sergey Brin Incorporation: September 4, 1998 Initial public offering (NASDAQ): August 19, 2004 Headquarters: 1600 Amphitheatre Parkway,Mountain View,CA 94043 Founders Larry Page and Sergey Brin met at Stanford University in 1995. By 1996, they had built a search engine (initially called BackRub) that used links to determine the importance of individual webpages. Larry and Sergey named the search engine they built “Google,” a play on the word “googol,” the mathematical term for a 1 followed by 100 zeros. Google Inc. was born in 1998, when Sun co-founder Andy Bechtolsheim wrote a check for $100,000 to that entity—which until t...