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How Google Works


How Google works?
Well it’s safe to say that no one knows How Google Works!  well except Googlers of course! But they are so secretive and protective.All we know is that Google favours searchers and hate spammers!
Google work by displaying the most relevant topics for searchers based on complex formulas of Searchers’ behaviours and websites content and some matchmaking magic!
Searchers’ behaviours would be:
  1. Searcher’s search history
  2. Searcher’s interests
  3. Searcher’s Ad click through behaviour
Website content:
  1. Domain age
  2. Domain authority
  3. Backlinks count
  4. Social Media authority
  5. Relevancy of the topic
  6. Relevancy of the website as a whole
  7. Semantic environment of the website AKA LSI keywords and SEO
Then comes the all mighty Google matchmaking magic formula on displaying which to who!
This is mainly the reason why Search engine optimization became a thriving business! With consultants, Coaches and SEO firms all over the place.
Needless to say the ever growing applications, web applications, keyword research tools, keyword spy and competitors  intelligence web applications. The list just goes on and on.
I have found a great  infograhic displaying a neat explanation on how Google works.
It’s very detailed and displays how Google works for searchers, content developers and advertisers!
This Infographic could be a little overwhelming! Impressive how much work happens at the back-end of that technological phenomenon! Bear in mind that This is just what we know!
Google operates in more complex ways. Hence this is why they update the Algorithm as much as 600 times per year! They can’t be on top of the mountain for all of these years without that kind of hard work and dedication.

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